The Week in Social #338

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. On influencers and video marketing A comprehensive guide isMore

The Week in Social #325

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. On all things Instagram Wary of working with influencersMore

Week in Social #320

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. All about video If your Facebook video strategy needsMore

Just in case Instagram Stories- including Live Stories- wasn’t enough for you and your brand, Instagram recently launched IGTV. Whether you’ve been glued to your smartphone screen trying to catch up on all the latest IGTV posts from your favorite Instagram influencers and fellow brands, or you haven’t even had time to figure out what exactlyMore

Schwinn may be a 120+ year old company that makes bikes, but they threw back to a more recent era with their Stranger Things-inspired campaign as Marketing Dive writes: “The company released a print ad for ‘Mike’s Bike’ in the June 3 edition of The Chicago Tribune, which was styled to look like it wasMore

The promotions around Jurassic World keep coming, and they keep getting more creative. After Amazon made their “biggest delivery ever”, Doritos is getting in on the Jurassic World marketing collaboration with an extensive, fun campaign that’s meant to be interactive. It’s also perfectly absurd: Fans can actually win (and. . .eat? collect?) the giant DoritoMore

Every 7.3 seconds a man posts a photo of himself without a shirt. Clearly, these men are afflicted by shirts that are falling apart before they can take a photo in them. How are they getting so #ripped? So #shredded? Fruit of the Loom asks these important questions- and of course offers a branded answer-More

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. All about Instagram’s algorithm The mysterious Instagram algorithm isMore

Even if you aren’t a basketball fan, chances are you’ve heard of Steph Curry. It’s a mark of the sport that he’s considered smaller at 6’3″- the average professional player is around 6’7″- and ESPN had some fun debuting their latest campaign around the idea of smaller guys being the ones currently playing some ofMore