The new year gets people thinking about all kinds of new projects they want to undertake: on themselves, their careers and their homes. For the last category, Home Depot has teamed up with go-to project cataloguer Pinterest to show users several condensed start-to-finish home projects with all kinds of special details fit in. Oh, andMore

The Week in Social #287

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics.  On video marketing What short attentions pans? Here’s WhyMore

The Week in Social #283

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics.  On influencer marketing Before you decide to partner withMore

Literally. For nearly an hour. Last year saw Nick Offerman silently sipping Lagavulin Single Malt Scotch for 45 minutes in front of a Yule log. Old Spice has embraced the length of the branded video, but gone in the opposite direction in terms of effects, providing viewers with nearly an hour of explosions and shoutingMore

The Week in Social #280

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics.  On content marketing ‘Tis the season for content auditsMore

Baz Luhrmann is known for his visually rich, often glamorous films like 1996′s Romeo + Juliet and 2013′s The Great Gatsby. But his latest work- though he says he approached it as a “whole movie”- is only four minutes long. It’s also meant to advertise a collaboration between fast-fashion brand H&M and high-end brand Erdem. TheMore

The Week in Social #278

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics.  All about influencers Don’t do the same old kindMore

Halloween is obviously an important time of year for candy brands and Mars candy has done something truly attention-grabbing this year with a series of bite-sized horror films (all two minutes) that are each sponsored by a different brand of Mars candy and are truly a treat for horror fans. They partnered with Fox for the project, soMore

The Week in Social #277

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics.  On content marketing and crisis comms If you’re lookingMore

The Week in Social #276

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics.  On Instagram and video marketing If you’re a B2BMore