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TweetReach Tip: Improve your snapshot report search query

Our customers often ask the question, “What exactly can I search for on TweetReach?” We want to make sure you get the most out of your snapshot reports, so here’s everything you need to know about queries. For all snapshot report searches, keep in mind that shorter queries work better: under 70 characters, or 6-8More

TweetReach Tip: Why some tweets generate fewer impressions

On Twitter, replies are handled differently than regular tweets. An @reply is a tweet sent to a specific user, beginning with that user’s Twitter handle. Like this: Replies are only received by the users who follow both the sender and the receipient. The above tweet was delivered to the 6 Twitter accounts who follow both @tweetreachapp andMore

Using TweetReach to determine the reach of a tweet

You already know TweetReach reports are great for measuring the reach of hashtags and Twitter accounts, but how about an individual tweet? What if you want to analyze the reach of a tweet (and any retweets of or replies to that tweet)? Our reports can do that, too! In fact, that’s where our name comes fromMore

Extreme tweets: How ESPN’s X Games social strategy paid off

We worked with ESPN to measure Twitter’s reaction to this year’s X Games 17, held in Los Angeles, California from July 28-31, 2011. Hundreds of athletes from 17 countries competed in sports like skateboarding, motocross, BMX and rally car racing. And over the four days of the X Games, 97,200 people tweeted 188,813 times, generatingMore

The season finale of Game of Thrones in tweets

Here at TweetReach, we’re big fans of the Games of Thrones franchise – the books and the HBO television show. So thought it would be fun to take a look at tweets about last night’s season finale. Here’s a word cloud made from tweets about the show, courtesy of Wordle (click on the picture forMore