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Announcing another improvement to our Twitter engagement analytics! Your engagement data is now updated in real time in your Trackers and we’ve added even more to help you better understand your Twitter performance. Our Twitter account Trackers now feature the first real-time engagement data for Twitter. You can now also see actual reach and unique engagers for eachMore

Exciting news! We’ve added a new geo report to all our Instagram and Twitter Trackers, in all plan levels. Learn where your audience is and discover the top locations in any conversation. With geo reporting, you’ll get to know your audience even better. Find out where your customers and fans are so you can reachMore

Most people use their Trackers to monitor their own accounts across channels, as well as a hashtag or campaign or two. That’s great! But those are just a few of the ways you could be using your Trackers. Here are our tips for getting more from your Trackers (and as a reminder, Trackers provide real-time dataMore

Announcing the latest addition to Union Metrics: Facebook competitor reporting! Starting today, Union Metrics subscribers can analyze their competitors’ Facebook pages alongside their own Facebook pages. Use this competitive intel to benchmark your progress, learn from what leaders in your industry do, and see how you measure up on Facebook. Competitive intel is key to successMore

You can now search within your Instagram Trackers to find just the posts you’re looking for! Search for posts that contain any keywords – not just hashtags. This makes it even easier to run a contest, focus on a specific part of a conversation, uncover trends, and so much more.  Log into your Union Metrics accountMore

A few months ago, we added a new analysis to our Twitter Trackers – the Tweet detail report. You can now see all kinds of useful detail about a Tweet – yours or someone else’s. Learn what kind of response a Tweet got, how many impressions it generated, who engaged with it and when, and more. ThisMore

We’ve added engagement data to Twitter account Trackers! Tweet detail reports now include engagement metrics like actual impressions, clicks, likes, video views and more. These updates to our Tweet detail report mean you can track your Twitter performance all the way from the top of the funnel to the bottom. With this engagement data, youMore

We’ve always made it easy to analyze and monitor the conversation on Instagram around hashtags. But today, we’ve made it even smarter! You can now create far more complex rules to be sure your Trackers find exactly the Instagram posts you’re interested in. Easily filter through millions of posts on Instagram to pinpoint the precise conversation you’re looking for. If you have aMore