We asked our ATX team for some of their highlights from their SXSWi 2017 and here were their takeaways. Were you in town? Tell us about your takeaways on Twitter @UnionMetrics. On women in tech Our Sales Rep Frankie was really impressed with The Female Quotient’s Girls’ Lounge. Their mission is to create equality in theMore

Every year we comb through the SXSWi schedule to find the panels and sessions we think sound interesting and informative around the industry. So without further ado, here’s our batch for SXWi 2017! Got one we missed? Tell us about it on Twitter @UnionMetrics. On all things social video Social Video and the Future of ConsumptionMore

#LastinLine at SXSW

As SXSW 2016 officially winds down and comes to an end, we wanted to highlight another great campaign we saw. Social media marketing agency Social Distillery was interviewing SX attendees on the ground who were last in a line, any line, and conducting a short interview to be featured on their #LastinLine site and acrossMore

To kick off SXSW 2016 our Social Media Manager, Sarah Parker, attended the W2O Group’s PreCommerce Summit. Here are five of her big takeaways from the day of panels, fire-side chats, and ten minute TED-style talks. 1. The unknown audience is becoming known. We’ve all heard the phrase “know your audience” ad nauseam by now,More

There are no shortage of brands to experience at SXSW, but if you’ve ever wondered what it would be like to be immersed in your Twitter account, Delta has you covered. For their #SocialSoul contest, you give Delta your Twitter handle and they put you in a mirrored booth that projects your Twitter account’s mediaMore

Every year we bring you our recommendations for panels and more you might want to attend while you’re in town for all the rest of the SXSW madness. Without further ado, here are our picks for 2016 that center around social media marketing and more.  Friday, March 11, 2016 3:30pm-4:30pm | Deep Web and Dark Social:More

If you’re coming into town for SXSW Interactive this week, we’d love to see you! Here’s where we’ll be so you’ll know your best chances of scoring a Merle sticker. Thursday, March 10 9am – 6pm | Our Social Media Manager will be attending the W20 Group’s PreCommerce Summit, so be sure to say hiMore

SXSW is approaching and we’re excited to announce that we’ll be hosting our second annual Metrics and Mimosas brunch in Austin during SXSW Interactive. Merle will once again be our gracious host for sausages, beer cheese and of course, metrics and mimosas. If you’ll be in town, we’d love to see you there! If you’d like anMore

SXSW 2015 panel recommendations

Every year we bring you our recommendations for panels and more you might want to attend while you’re in town for all the rest of the SXSW madness. Without further ado, here are our picks for 2015. Visual Storytelling: The Power of Design + Data | Fri, March 13 | 2:00pm-3:00pm Using big data to tell aMore

Union Metrics at SXSW 2015

Are you coming to Austin for SXSW Interactive this year? We’d love to see you! Here’s where you can find us (and possibly score a Merle sticker): Austin Startup Crawl | Thursday, March 12, 2015 | 5pm-1opm Every year the Startup Crawl unofficially kicks off SXSWi and we love being a part of it! NoMore