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This Week in Social Analytics #26

Welcome back to This Week in Social Analytics, our ongoing summary of some of our favorite posts from the past week in the world of measurement, analytics and social media. Enjoy! How to create social media metrics that matter Over at Mark Schaefer’s {grow} blog, Steve Goldner provides some concrete examples of how to obtainMore

This Week in Social Analytics #24

Welcome back to This Week in Social Analytics, our ongoing summary of some of our favorite posts from the past week in the world of measurement, analytics and social media. Enjoy! Half of all social media campaigns go unnoticed, says new report Jon Russell of The Next Web discusses data from a new Digital LifeMore

This Week in Social Analytics #22

Welcome back to This Week in Social Analytics, our continuing round-up of some of our favorite posts on social analytics, measurement, Twitter and other items that caught our eye over the past week. Enjoy, and please let us know what you think. eMetrics 2011 NYC Take-aways Coming off last week’s eMetrics conference in New YorkMore

This Week in Social Analytics #20

Welcome back to This Week in Social Analytics, our ongoing summary of some of our favorite posts from the past week in the world of measurement, analytics and social media. Enjoy! Best Social Media Metrics: Conversation, Amplification, Applause, Economic Value Avinash Kaushik proposes a framework for measuring social media using four distinct metrics, independent ofMore

This Week in Social Analytics #19

Hello again from This Week in Social Analytics, our ongoing summary of some of our favorite posts from the week in the world of measurement, analytics and social media. Enjoy! I Miss The Social Media Echo Chamber Adam Price of SpeakSocial warns not to get caught up in the social media echo chamber, where youMore

This Week in Social Analytics #18

Welcome back to This Week in Social Analytics, our ongoing summary of some of our favorite posts from the past week in the world of measurement, analytics and social media. Enjoy! Twitter Study Tracks When We Are As reported in The New York Times, a new study by by sociologists at Cornell University and appearingMore

This Week in Social Analytics #16

Welcome back to This Week in Social Analytics, our ongoing summary of some of our favorite posts from the past week in the world of measurement, analytics and social media. Enjoy! “Demystifying” the Formula for Social Media ROI (Spoiler: There Isn’t One) Our good friend Tim Wilson at Resource Interactive takes on the topic ofMore

This Week in Social Analytics #14

Welcome back to This Week in Social Analytics, our ongoing summary of some of our favorite posts from the past week in the world of measurement, analytics and social media. Enjoy! What’s the R.O.I.? A Framework for Social Analytics Brian Solis asks whether “what’s the ROI of social media” is the right question at all.More

TakeFive with TweetReach – Adam Price

Welcome back to TakeFive with TweetReach, our ongoing interview series with notable members of the social media analytics and measurement community. This week we’re happy to welcome Adam Price, co-founder of Speak Social, an Austin, Texas-based company that handles all aspects of social media marketing for brands. TweetReach: Welcome Adam! Let’s start with talking aboutMore

This Week in Social Analytics #13

Hello again from This Week in Social Analytics, our ongoing summary of some of our favorite posts from the week in the world of measurement, analytics and social media. Enjoy! Social Business Intelligence: Positioning a Strategic Lens on Opportunity Dion Hinchcliffe with Dachis Group talks about social media at the intersection of big data andMore