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You’ve probably heard there’s a U.S. presidential election underway. With just a few weeks left before Election Day, it’s time to check in on Twitter and see how things are going. Early voting has started in many states. And more than 7.3 million people have already voted, according to CNN. Some states are reporting recordMore

In another month, the US Democratic and Republican parties will meet at their conventions to officially select a candidate for President of the United States. However, as the final primary is held this week in Washington, D.C., each party already has its presumptive nominee – Hillary Clinton and Donald Trump. So, how are these candidates performingMore

Twitter and the Republican presidential debate losers

As you’ve undoubtedly heard, there’s a big presidential candidate debate tonight. Ten Republican candidates – the current GOP front-runners – will gather for the 2016 presidential race’s first major televised debate. Fox News selected these 10 debate participants from a larger group of 17 possible candidates based on averages from five recent national polls. And to absolutely noMore

Did Twitter just predict Paul Ryan as Mitt Romney’s running mate?

Update: Twitter was right. It’s a Romney-Ryan ticket. It seems very likely that Mitt Romney is going to select Paul Ryan as his running mate for the Republican Presidential nomination. And it’s looking like Twitter predicted this. We hinted that we’d been tracking Republican VP Candidates with the screenshot accompanying the announcement of our new dashboard earlier thisMore

Four steps to measure your brand’s share of voice on Twitter

At TweetReach, we’re often asked about how to measure share of voice (SOV). Measuring share of voice involves comparing one brand’s metrics to the total conversation about that brand’s category. Historically, this has been a difficult exercise because high quality data is hard to come by. But Twitter is an abundant and accessible source of real conversational data,More

Twitter and the election: Revisiting predictions

When the 2012 United States Republican presidential primaries and caucuses began back in January, we took a look at whether Twitter activity could be used as a predictor of the elections. We started tracking all tweets that mentioned any of a candidate’s Twitter accounts (personal and campaign) and based on the Twitter activity coming outMore

Can Twitter activity predict the winner of the presidential primaries?

We often use TweetReach to track the success rates of TV shows and other major media events. We thought it would be interesting to analyze the tweets during last night’s Iowa Caucuses for the Republican nomination for President. As you know by now, former Massachusetts Governor Mitt Romney beat Rick Santorum by just a fewMore

Ask Obama: The President’s first Twitter Townhall

President Obama held his first-ever Twitter Townhall today. For several days, White House staffers have been collecting questions from the public on Twitter. Anyone could contribute a question for the President by just adding the #AskObama hashtag to a tweet. We followed all the #AskObama tweets during today’s Q&A session. During the hour-long event, weMore