We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. On platform updates If you’re looking to get into Facebook Instant Articles, this piece from Tamas Torok for SocialMore

The Week in Social #179

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. On content marketing. Just producing good content is no longer enough to get noticed and stay on top: ContentMore

5 ways to get the most out of your Periscope

Live-streaming video apps are still the new kid on the block and most of us don’t have the best practices down yet (mostly because they’re still being established) so here’s what we’ve learned so far from Periscoping pioneers about how to get the most out of your broadcasts. 1. Let your network know you’ll beMore

The Week in Social #173

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. Getting the most from Twitter. If you’ve struggled with writing effective promoted tweets- or effective tweets at all- definitelyMore

The Week in Social #171

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. On social strategy and content marketing. Work smarter not harder when it comes to your social strategy, says MattMore

The Week in Social #170

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. Brand lessons. We may not all have the resources and budgets of the big brands, but that doesn’t meanMore

The Week in Social #168

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. Emotions + Emoji If you think emoji are just for the teens, this piece by Shel Holtz for HoltzMore

The Week in Social #158

It’s Friday and that means it’s time for This Week in Social Analytics with our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook.  On content and influencer marketing.  Refresh your reading list with theseMore

So you want to get into video content marketing. Those who are excellent at video content marketing make it look easy, leaving the uninitiated with high hopes and a crushing sense of reality once they start researching the work that goes into a well-executed and branded piece of video content. Should you be live-streaming? OnMore