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The 2016 Summer Olympics are happening in Rio August 5-21st and we’re throwing back to the 2012 London Summer Games and how the Olympic sponsors measured up on Twitter with this infographic. What are you looking forward to during this year’s games? Tell us about it on Twitter @UnionMetrics. Featured image via Unsplash. 

The Olympic stories being shared on Twitter

Medals are being tallied by country and events are winding down as the end of the 2014 Winter Olympics approaches– and we’re keeping an eye on it all on Twitter. Since our last update, tweets around the Sochi Olympics have nearly doubled: 30k tweets have now been posted with the hashtag #SochiOlympics since February 6th.More

#SochiProblems slows down while general Olympic chatter picks up

#SochiProblems slows down, but doesn’t stop. As the 2014 Olympic Winter Games got officially underway over the weekend, mentions of #SochiProblems finally went into decline, as the general conversation around the event itself picked up. Friday we shared updated #SochiProblems numbers, and though daily #SochiProblems tweets have gone down (that peaked on Friday with overMore

#SochiProblems just keep rolling in

Sochi has a lot more than 99 problems, it would seem. We wrote about the #SochiProblems hashtag yesterday and we’ve continued to dig into the numbers more. Since the first #SochiProblems tweet was sent on January 31st, more than 130k tweets have been sent with the hashtag by 81k different people, reaching over 50 million uniqueMore

The Winter Olympics are having #SochiProblems

The Olympics pose a challenge no matter which country is hosting the winter or summer games, and Russia has seen its fair share of stumbles this week as press started to arrive and found their hotels incomplete or lacking essentials such as usable water, among other things. Tweets like the one above quickly started usingMore

Olympic sponsors on Twitter – the final tally

We’ve monitored and analyzed Twitter activity for the 11 official worldwide sponsors of the 2012 London Olympics for the duration of the games and have been posting summaries of their performance along the way. Now that the games are over, how did the sponsors stack up? After leading the race for mentions on Twitter sinceMore

2012 London Olympics in tweets

For the past two weeks, we’ve been tracking – and analyzing – tweets about the 2012 Olympics. We’ve talked about sponsors and athletes and exciting match-ups. And now, here are a few final Twitter stats from the London Olympics. From July 27, 2012 through August 12, 2012 – opening ceremony through closing ceremony – weMore

Olympic sponsors on Twitter – week 2 leaderboard

Welcome to another installment in our coverage of the 2012 London Olympics on Twitter. Last week, we posted the Sponsor Leaderboard, looking at how the official sponsors of the games had performed on Twitter after week 1 of the games. We started tracking mentions of the 11 worldwide Olympic sponsors’ official Twitter usernames when theMore