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The Week in Social #184

It’s a new year, and The Week in Social is back! We hope everyone had an excellent holiday, and we’re ready to once again share with you the best things we got our eyeballs on this week. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. On the law. In case youMore

The Week in Social Analytics #85

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook. More than Half of Social Media Ads Spending Will GoMore

Native advertising and the holidays

Good native advertising isn’t about blending so seamlessly into the platform you’re advertising on that you trick consumers into clicking on your ad– it’s showing them that you’ve taken the time to deeply understand the place they choose to spend their time by crafting an original piece of content that fits the form and spiritMore