Schedule a demo


×

At Union Metrics we work hard to build the best products we can in the world of social media analytics, and that takes a lot of different talents. So one employee at a time we’re sharing what a day in the life of our jobs is like.  Seeing a name like “Marketing Manager” gives you anMore

Five ways to embrace Twitter as a visual medium

We’ve been hearing a lot lately about the importance of using visuals in your social media. Because human minds process visuals faster than text, they can be a much more succinct way of communicating your point. While words themselves probably aren’t going anywhere anytime soon (you are reading this, after all), incorporating more visual elements into yourMore

Marketing your conference across platforms: Snapchat and Pinterest

While Twitter, Instagram, and Tumblr are the main three platforms brands tend to work with, other brands are making strides in places like Snapchat and on Pinterest. If you have the resources to play around with these platforms in addition to the big three- or if you know that’s where you audience spends a largeMore

Marketing your conference across platforms: Twitter, Instagram, and Tumblr

We recently discussed 3 dos and don’ts for running a campaign across platforms, but what about marketing a conference or similar event across platforms? Successfully marketing an event requires tailoring your message for each platform, just as with any successful campaign. We’ll break down some of the specific uses for each platform here, playing toMore

The Week in Social Analytics #83

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook. Five Social Media Measurement Questions I Hope (NOT) To SeeMore

How to market like the movies (without the studio budget)

Did you miss co-founder Jenn Deering Davis’ talk at SXSW V2V last month? You’re in luck; the video is now available! “Social media has had a dramatic impact on how we watch TV and movies. The past few years have seen big changes in how TV shows and movies are created, delivered and consumed. These formsMore

This Week in Social Media Analytics #67

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook. It’s a woman’s (social media) world [from Pew Research; writtenMore

This Week in Social Media Analytics #63

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook. Simple Errors in Social Marketing Alienate UK Users [from eMarketer;More

Market Like the Movies: A sneak peek of Jenn’s talk from SXSW V2V

Co-founder  Jenn Deering Davis’ session on Market Like the Movies (Without the Studio Budget), happened yesterday afternoon at SXSW’s new V2V conference, where she talked about how to market your startup using the social media strategies Hollywood has perfected to drum up excitement about TV and movies on social sites like Twitter, Tumblr and Facebook. Want to knowMore