Every other Thursday you can find Betsy (Customer Support) and Sarah (Content Marketing Manager) Live on Instagram and Facebook for office hours. They share tips, tricks, advice and take social media marketing questions from viewers. If you haven’t seen an episode, check out this one. We like to periodically check in on the lessons learnedMore

Some brands have built themselves and their community on Instagram and almost nowhere else. So how have they done it? And how can your brand learn from what they’ve done? Here are our best takeaways from how Instagram niche retail markets itself. Got questions or something we missed? Find us on Twitter @UnionMetrics. Outdoor VoicesMore

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  We’re going to try to keep it short and sweet this week for the U.S. holiday, but we still wanted to keep you on track with theMore

A new day, a new Instagram feature— at least it feels that way sometimes! We keep up with all of the latest Instagram features so you don’t have to. Got questions or something we missed? Find us on Twitter @UnionMetrics. What’s new Just last week Instagram introduced a new “Questions” sticker in Stories, similar toMore

Just in case Instagram Stories- including Live Stories- wasn’t enough for you and your brand, Instagram recently launched IGTV. Whether you’ve been glued to your smartphone screen trying to catch up on all the latest IGTV posts from your favorite Instagram influencers and fellow brands, or you haven’t even had time to figure out what exactlyMore

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  We’re going to try to keep it short and sweet this week for the U.S. holiday, but we still wanted to keep you on track with theMore

If you follow Whole Foods on Instagram, you might have been concerned recently that they got hacked. But the blank posts were intentional and they were meant to signal our dependence on bees for most of the produce we love and enjoy.   They archived all of their old posts and posted only blank photosMore

The Instagram algorithm changes, then Facebook makes major changes to the Instagram API. Should your Instagram strategy be changing too? Let’s talk through it. Got a question or something we missed? Find us on Twitter @UnionMetrics. All about the algorithm We’ve written everything you need to know about the Instagram algorithm before, including how itMore

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. On Instagram strategy If you struggle to keep upMore

If your brand wants to get more out of Instagram Stories but you don’t have the resources to develop elaborate, comprehensive Story content each day (they expire in 24 hours, after all, unless you add them to Stories Highlights on your profile!) you can consider Story takeovers. That’s when someone else- an employee, an influencer,More