Don’t let changes with the Facebook News Feed algorithm leave you feeling overwhelmed; take it as an excuse to keep your Facebook strategy fresh! Here are our three best tips for doing just that. 1. Constantly experiment. The month-long Facebook experiment we ran last fall taught us a lot about what was resonating- and whatMore

The Week in Social #190

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. On content marketing Are you writing too much content? Not enough? The right kinds? How do you even know?More

The Week in Social #183

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. On looking ahead. You’ve seen them around; cinemagraphs are like GIFs, only with a more elegant feel since onlyMore

The Week in Social #175

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics.  On content, influencers and storytelling. If your content could use a boost (and that’s most of us), you mightMore

7 rules of Facebook etiquette for brands and influencers

The best brands on Facebook don’t just throw up a page, post occasionally and call it a day—  they really work to share engaging content with their audience and work to make them feel included in their conversation. A lot of that stems from having good Facebook manners. Below are the basics in Facebook etiquette thatMore

10 winning strategies for brands on Facebook

Even though Facebook is currently the most widely-used social network on the planet with more than 1.3 billion users, it’s not always easy for brands on Facebook to know how to create relevant content that reaches the widest audience. Not only is Facebook itself always changing how it displays page content, but users are constantly using Facebook inMore