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The Week in Social #177

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you. Leave your thoughts in the comments, or come find us on Twitter at @UnionMetrics. On Twitter and Facebook updates. Excited about Twitter polls but not really sure what to do with them? JackMore

The Week in Social Analytics #105

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments, or tell us about it on Twitter or Facebook. Three Ways to Tell Stories With Data [from Edelman Digital;More

Using TweetReach historical analytics to build brand voice

A strong and authentic brand voice is more important now than ever in the age of social media; you want to be approachable, human, and responsive on your social accounts while still matching the overall tone and messaging of your brand. Accomplishing all of that can seem incredibly overwhelming, and there are several circumstances whereMore