We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. A little bit of everything Not sure where toMore

Social media moves fast. We don’t have to tell you that; you live it every day. So how else can you stay on top of what’s going on without being overwhelmed by all the noise? You should try our new social alerts! We recently rolled out new custom insights and alerts to help you quickly understand what’s mostMore

Miss yesterday’s webinar on Digital PR? Now you can watch it on-demand here. What did we talk about? Here’s what was on the official agenda: It’s time to do social for PR right: Target influencers and measure full social impact to create authentic relationships with your customers and media contacts Scale marketing intelligently: Use the learnings fromMore

Some brands have built themselves and their community on Instagram and almost nowhere else. So how have they done it? And how can your brand learn from what they’ve done? Here are our best takeaways from how Instagram niche retail markets itself. Got questions or something we missed? Find us on Twitter @UnionMetrics. Outdoor VoicesMore

Fashion brand /Nyden doesn’t do things in a traditional way, designing collections for seasons that incorporate the latest trends. Instead, they consider themselves a “platform with a soul”, working with different fashion influencers and their audiences via Instagram to create something new. Via The Current Daily: “Influencers are asking their audiences to answer polls toMore

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.  Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. All about storytelling and content marketing Telling a goodMore

Since the dawn of digital, marketers have been able to prove ROI in nearly every channel except for one: PR. Join us to see how- fueled by Digital PR tech- it’s finally possible to measure, manage and expand PR’s impact on the entire marketing mix. What is Digital PR? Digital PR leverages trust across theMore

Whether you’re new to the social game or just wanting to take a step back to refocus your brand’s approach, it’s not a bad idea to reconsider where your energy is going. Got a question or something we missed? Find us on Twitter @UnionMetrics. The most important question to ask Are you focusing your resourcesMore

A new day, a new Instagram feature— at least it feels that way sometimes! We keep up with all of the latest Instagram features so you don’t have to. Got questions or something we missed? Find us on Twitter @UnionMetrics. What’s new Just last week Instagram introduced a new “Questions” sticker in Stories, similar toMore

Adidas calls to the new school- social media influencers- using a decidedly old-school method: Billboards and painting on buildings. The Current Daily broke down the campaign: “Each billboard references the influencer’s social media handle and a message directly related to their personal lives that they have shared on social media, with a call to actionMore