Schedule a demo


×

At Union Metrics we work hard to build the best products we can in the world of social media analytics, and that takes a lot of different talents. So one employee at a time we’re sharing what a day in the life of our jobs is like.  Seeing a name like “Support Engineer” gives youMore

The phrase “know your audience” is so ubiquitous in marketing it has almost lost meaning. When that happens, it’s easy to get complacent about your marketing strategy. You did the work once, right? It wasn’t that long ago, it’s probably fine. If any of that sounds familiar, it’s probably time to sit down and beMore

There’s a community for just about everything on Instagram and the magic of Instagram is that you can discover them and how they like to talk to each other, present their content and more, via hashtags. Here’s exactly how brands can go about discovering key Instagram communities related to their fans, followers and target audienceMore

Across the nation on October 5th, Gilmore Girls fans could indulge in a longtime dream: Free morning coffee from Luke’s Diner, a mainstay of the original show. Netflix sponsored free coffee from 7am-noon at pop-ups inside of established coffee shops, even providing Luke’s Diner hats and apron to staff. This move- heavily promoted on socialMore

The Week in Social #223

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. On all things video Live-streaming video has a bigMore

At Union Metrics we work hard to build the best products we can in the world of social media analytics, and that takes a lot of different talents. So one employee at a time we’re sharing what a day in the life of our jobs is like.  Seeing a name like “Marketing Manager” gives you anMore

We can’t say it enough: Hashtags are the key to discoverability on Instagram. One of the best ways to get your content discovered by new viewers- while also getting inspiration for your own content going forward- is to experiment with using new hashtags. You don’t just want to slap any old hashtags on your nextMore

Marketing movies on social media is a trickier business than it might first seem— while you’ve got enticing subject matter and most likely more resources than your average local business, you’ve also got to comply with the wishes of everyone from studio heads to actors and consider those of diehard fans. What’s a movie social mediaMore

Would you delete your best #foodstagram in order to feed the hungry? Land O’Lakes is hoping you will. Food & Wine explains: “With its ‘Delete to Feed’ campaign, Land O’Lakes is hoping to increase awareness around the hunger epidemic in America by scrubbing food photos from the net. The dairy producer, along with The Martin Agency,More