Schedule a demo


×

The Week in Social #219

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. On where you should be on social and howMore

We’ve noted many times that hashtags are the key to discovery on Instagram. We also know it’s easy to get stuck in a rut of using the same hashtags on your Instagram posts once you figure out which ones your community uses and you establish a good posting cadence. It’s important to take a littleMore

No matter what industry you’re in you can always benefit from examples of creativity in social media marketing from any other industry. We took a look at some alcohol brands going beyond the standard product shot on their social feeds to really engage their fans, followers and customers with creative social marketing. Consider how you couldMore

Instagram just rolled out the ability to pinch and zoom in on photos this week and brands are already taking advantage of the ability in their posts. Adweek covered 11 brands who are already experimenting with the feature, also noting: “‘With the zoom feature, there needs to be some inherent reason to look at anMore

The Week in Social #218

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics. The latest on Instagram and other platform updates ThisMore

A heads up that our offices will be closed for a long Labor Day weekend, so if you have any questions, please allow us a little extra time to return your calls and emails next Monday (that’s Monday, September 5th). We’ll be back to normal support hours Tuesday, September 6th! If you do need anything, you can getMore

People can and do say a lot about themselves on social media- including Twitter- and travel companies can use this to their advantage to learn more about their fans, followers, customers and potential customers. Here’s how travel brands can get to know visitors before they embark on a trip, in a way that makes theseMore

With Twitter, as with many things in life, taking a long hard look at your most and least successful efforts can tell you a great deal about what kind of approach you should take in the future. What common elements lead you to success and which to a lackluster performance? While we can’t provide thatMore

When a brand has an open mind and more than the usual amount of resources they can make some truly magical things happen in their brand storytelling— which is exactly what Gucci did in producing #GucciStories with Gia Coppola. This retelling of the Greek myth of ill-fated lovers Orpheus and Eurydice serves to show off theirMore