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Hashtags are the ultimate discovery metric across most of social, but the best practices do differ for each platform. With that in mind, here are all of our best hashtag tips rounded up in one place so you can find what you’re looking for quickly and easily. Got a question about any of them? FindMore

We wrote a lot in 2016, and through all of our social media marketing advice, analyzing of campaigns, curation of industry news and exciting company and product updates, we wanted to look at our favorites one more time before we move into a new year of new content. Got a favorite from this year’s archives youMore

In honor of the holidays we’re keeping this week short and sweet and redirecting to our post from earlier last week: Get inspired by our favorite holiday campaigns. Use the takeaways in your 2016 planning, or simply enjoy the well-executed video content marketing from both campaigns. Thanks for reading, and happy holidays! Love this? See more CampaignsMore

The Week in Social #234

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics.  On right here right now First things first, don’tMore

Please allow for a little extra time to return your calls and emails over the winter holiday. Our office will be closed from Monday, December 26th through Friday, December 30th. We’ll also be busy with our families (and probably some holiday pies) over these weekend dates: Saturday, December 24, 2016 – Sunday, December 25, 2016 Saturday,More

One of the absolute best things you can do for your content strategy is a content audit, and there’s no better time than the end of the year to do it. While content audits can be a daunting task, this post aims to break it down into more manageable pieces. You can also choose howMore

Holiday marketing is a festive beast all its own, with months of planning often going into an effort that rolls out across social channels and more. Here are some of our favorite holiday campaigns from this year that we got inspired by, and we hope you can draw some inspiration too! Got a favorite weMore

Starbucks is the latest big brand to join the original video content creation club and they’re pairing with three writers from The Simpsons to do it. The resulting animated series, called 1st & Main, “will creatively bring to life moments that happen in Starbucks stores across the country and star a cast of animated animalMore

The Week in Social #233

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social. Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics.  All about video marketing (and Facebook metrics) If yourMore