This Week in Social Analytics #33

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments! Social Media Marketing: Tumblr Touts Its Value to Its Users and Brands [from Brand Channel; written byMore

FX’s ‘Archer’ nails it with social media

Archer’s 4th season premieres on FX on January 17th, but fans going through withdrawal have had something special to keep them occupied while waiting for the new episodes – FX set up some very entertaining social media accounts for three of the show’s main characters. In honor of the upcoming new season, we thought we’dMore

TakeFive with TweetReach – Beverly Robertson

Welcome back to TakeFive with TweetReach, our ongoing interview series with influential members of the Twitter measurement universe. This week, we’re excited to speak with Beverly Robertson, National Director of the Pregnancy & Newborn Health Education Center at the March of Dimes (find them on Twitter here). We spoke with her about the incredible opportunity social media presentsMore

This Week in Social Analytics #32

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments! There Are 181,000 Social Media ‘Gurus,’ ‘Ninjas,’ ‘Masters,’ and ‘Mavens’ on Twitter [from AdAge; written byMore

The AP sells sponsored tweets to Samsung during CES

And we took a look at one of them. This week, the Associated Press decided to sell sponsored tweets during the annual CES tech trade show on its @AP Twitter account. A lot of blogs and news outlets discussed the ads, but actual engagement with the sponsored tweets was quite low. Here’s one of the tweetsMore

This Week in Social Analytics #31

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments! Library of Congress has archive of tweets, but no plan for its public display [from TheMore

This Week in Social Analytics #30

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments! 6 Twitter Analytics Tools to Improve Your Marketing [from Social Media Examiner; written by Aaron Lee]More

New Year Renewal: clean out your social media for 2013

The new year and its sense of renewal is upon us, and a little early spring cleaning wouldn’t go amiss. We’re not talking about your closets; we’re talking about your social media. Here are a few quick ways to clean out your social media and kickoff 2013 with a fresh start. 1. Use what youMore

This Week in Social Analytics #29

It’s Friday, so that means it’s time for This Week in Social Analytics and our favorite posts of the past week in the world of measurement, analytics, and social media. See a great piece we missed? Link to it in the comments! Twitter Now Has More Than 200 Million Monthly Active Users [from Mashable; written by Seth Fiegerman]More