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Social Trends Posts

Just do it, online: How brands can provide virtual fitness support

Everyone’s motivational style is a little different, but everyone loves getting encouragement for the hard work they do, especially if they mostly train alone for races or other sporting events. Many fitness-related brands have figured this out and work motivational and supportive content into their visual marketing. It looks a little something like this: ClockwiseMore

Analytics and other industries: Where else can data shine?

It’s the people that make a company what it is and nobody knows those people better than the People Operations Manager. We’ve tapped ours, Elisabeth Giammona, to write a series of posts about us, our industry, the challenges of people ops, and more. Let us know what you think in the comments or on TwitterMore

Bare-faced on Twitter & Instagram: Amy Schumer’s #GirlYouDontNeedMakeup

On Tuesday a new episode of Inside Amy Schumer aired on Comedy Central, and in anticipation of this boy band parody sketch, Amy posted a no-makeup selfie on Twitter and Instagram asking her followers to share selfies of themselves without makeup on either platform with the hashtag #GirlYouDontNeedMakeup. And the response has been as sweet as aMore

So you want to get into video content marketing. Those who are excellent at video content marketing make it look easy, leaving the uninitiated with high hopes and a crushing sense of reality once they start researching the work that goes into a well-executed and branded piece of video content. Should you be live-streaming? OnMore

Social TV: Netflix binge-watching, Daredevil and Twitter

The prevalence of the second screen and social television have been established for some time now, but how does the conversation differ around a show when the whole season is released at once and the audience has the option to binge-watch it all in one go? We looked at the Twitter conversation around Netflix’s recently released Daredevil toMore

3 Steps to take when your brand joins that New Social Network

You’ve been paying attention to your fans and followers on your established networks and they’ve been asking why you’re not on That New Social Network, so you signed up, if only to reserve your brand’s handle. Your target audience is here, but you haven’t posted anything yet. So. . .now what? What should you doMore

The power of visual storytelling on Twitter (and beyond!)

It’s no secret that in the never-ending stream of 140-character messages that is Twitter a snappy visual can make yours stand out; Twitter themselves did a study and found that across different content categories adding an image to your tweet boosted engagement in the form of a higher retweet rate. So simply adding photos toMore

Superhero Super Bowl Bet: The stunning conclusion

Since Star-Lord and Captain America set a wager on Twitter about whose team would win last night’s Big Game, we’ve been watching them and the rest of the social media sphere egg each other on good-naturedly. Good Morning America got into the discussion last week, and some other celebrities even asked to get in onMore

Superhero Super Bowl Bet: Updated

The Big Game is Sunday, so how’s that big Superhero Super Bowl Bet going? Since the bet started, more than 50k people have posted more than 88k tweets, and counting. Good Morning America has joined the conversation on Twitter, and they’re asking their fans and followers to retweet the superhero whose team they want toMore

Super Bowl Bet: Captain America vs. Star-Lord

Super Bowl betting certainly isn’t new, but two superheroes making bets on Twitter certainly feels very modern. Chris Pratt, who plays Star-Lord in Guardians of the Galaxy, bet fellow Marvel superhero Chris Evans (Captain America in the Avengers franchise) some acts of charity based on whose team wins The Big Game. The two tweets layingMore