Social Trends Posts

Some brands have built themselves and their community on Instagram and almost nowhere else. So how have they done it? And how can your brand learn from what they’ve done? Here are our best takeaways from how Instagram niche retail markets itself. Got questions or something we missed? Find us on Twitter @UnionMetrics. Outdoor VoicesMore

Since the dawn of digital, marketers have been able to prove ROI in nearly every channel except for one: PR. Join us to see how- fueled by Digital PR tech- it’s finally possible to measure, manage and expand PR’s impact on the entire marketing mix. What is Digital PR? Digital PR leverages trust across theMore

Just in case Instagram Stories- including Live Stories- wasn’t enough for you and your brand, Instagram recently launched IGTV. Whether you’ve been glued to your smartphone screen trying to catch up on all the latest IGTV posts from your favorite Instagram influencers and fellow brands, or you haven’t even had time to figure out what exactlyMore

Whether you’re a brand looking for influencers to work with or an influencer looking to work with brands, we cover everything you need to know about the matchmaking process between the two. Got questions or something we missed? Find us on Twitter @UnionMetrics. If you’re a brand Why are you working with an influencer, orMore

Influencers are so hot right now. Whether they’re the big-time celebrities, the YouTube and Instagram influencers who have become celebrities in their own right, or the micro-influencers focused on their own little niches, you can’t scroll a social media timeline without seeing a partnership post. So if you’re a brand, how do you not onlyMore

No matter how long you’ve been on Instagram or which industry you’re in, you can pick up some ideas from the examples in this post to freshen up your approach. Let’s dive in! Got questions or something we missed? Find us on Twitter @UnionMetrics. Macro shots Lots of different industries go for macro shots toMore

Every once in a while it’s a good idea to check in on the routines you’ve established around your social media marketing to make sure nothing has slipped through the cracks, or gotten repeatedly left off of the to-do list. (It happens to the best of us.) Make this that time for your brand. YouMore

You can’t log into Instagram without seeing an influencer post somewhere in your feed, and those posts aren’t so uncommon on Twitter or Facebook either. But if you’re the brand, how do you go about finding the right influencer to work with, especially if they’re not a big name you’ve probably already seen working withMore

Do recent privacy laws have you feeling confused about how you can use social data? To successfully reach your target audience, it’s crucial to have a comprehensive social listening program in place so you can gather valuable data and insights that can inform your strategy. But with Facebook’s latest changes to the Instagram API andMore

Measuring influence is one of the hottest topics in social media marketing right now, which means there’s a lot of advice— and a lot of confusion. We’ve written about how you can identify the right type of influencer for your brand before, but we wanted to get into more of how you measure the impact ofMore