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Social Media Tips Posts

The right competitive intelligence can do wonders for your social media performance. With competitive analysis, you can benchmark your progress, learn from leaders in your industry, and see how your content measures up. Find out how you measure up One of the best ways to know if you’re doing well on social media is toMore

It’s every marketer’s worst nightmare: You plan the campaign, all the pieces are in place, then you launch and. . .no one shows up for your party. So what happens next? Do you tell your boss their invitations got lost in the mail? (Note: We do not recommend this approach.) It’s time, unfortunately, to faceMore

Hashtags are the key to discovery on most social platforms and Twitter is no exception (that would be Facebook). But with the plethora of hashtags available for use- including any you might invent for your brand to use- and the ever-changing trending hashtags, how do you find the ones that are right for your brandMore

The last thing any brand wants is to get slapped with a big fine from the FTC for violating its social media disclosure laws, whether you’re an agency, a client, or a smaller business just venturing into the world of social media marketing with influencers. With that in mind, we’ve gathered up the latest informationMore

Our Social Media Manager, Sarah A. Parker, likes to opine on all things social media from time to time, so we’ve given her space to do just that here on our blog. She’ll cover everything from the new and unusual to the outdated and annoying. Got something she missed our something you’d like her toMore

We’ve found that to be truly effective on social media, you need a combination of paid and organic content. But how can you be sure that your paid campaigns are generating the most possible value? The key to an effective paid campaign on social media is better organic content. Start from a solid organic basic EvenMore

Don’t let the hours you spend creating helpful, (and hopefully) interesting content go to waste; be sure it gets in front of the eyeballs of your customers, fans and followers by promoting it in all the right ways across social. What are those right ways? Glad you asked. That’s exactly what this blog post isMore

Social media platforms are constantly evolving and they can be tricky to keep up with if it’s not your job to know everything that’s new. Fortunately for you that is our job and we’re happy to share our knowledge! So without further ado, here’s everything that’s new with Facebook so far this year. Got aMore