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Product Help Posts

Where does Union Metrics social data come from?

Ever wondered where we get the social data we build our analytics on at Union Metrics? Here’s a quick rundown on where our data comes from and what that means to you. Twitter We get all our Twitter data directly from Twitter! We’ve had a relationship with Gnip since 2011, and now that Gnip has been acquired byMore

Projects now available in all Union Metrics accounts!

You’ve had projects functionality for a long time with a TweetReach Pro subscription, but now projects is available in all Union Metrics accounts! Learn how to get projects set up here.  Projects enable you to selectively share Trackers with clients and colleagues, seamlessly support multiple campaigns, and easily manage multiple users’ access. With projects, you can: Group related TrackersMore

At Union Metrics, we can access any tweets in Twitter’s history with our TweetReach analytics reporting! So if you’re interested in understanding the impact of tweets about a past campaign or project, we can help. Use this guide to see which TweetReach product you need, depending on when your tweets were posted. When were the tweets posted?More

5 ways to use TweetReach historical Twitter analytics

Ever wanted to measure the impact of a past event or hashtag on Twitter? You can with TweetReach premium historical analytics! They’re a powerful tool for researching, planning, executing campaigns and so much more on Twitter. Here are just five ways you can utilize our historical Twitter analytics to your benefit. But first, where does TweetReach’s historicalMore

Best practices and tips for Twitter and TweetReach by Union Metrics

Whether you know someone just getting started with Twitter as they’re launching their new business, or you want to brush up on some of the basics yourself, we’ve rounded up all of the Twitter and TweetReach tips and best practices we’ve written up and tested and put them here for your convenience. Twitter Best PracticesMore

TweetReach: Where our Twitter data comes from

We’ve written before about the five questions you should be asking your social analytics provider, and we wanted to make it clear what you’re getting when you choose TweetReach Pro. If you still have questions after you read this, feel free to share them in the comments below, or drop us a line. We’ll be happy toMore

TweetReach Tip: Less is more with snapshot reports

Keep it simple with TweetReach snapshot reports! Here are a few things to keep in mind when you’re running a snapshot report: 1. Snapshots will analyze tweets up to one week old. Snapshots pull tweets from up to 7 days ago, so be sure you run them as soon as you can after your event.More