You’ve probably heard there’s a U.S. presidential election underway. With just a few weeks left before Election Day, it’s time to check in on Twitter and see how things are going. Early voting has started in many states. And more than 7.3 million people have already voted, according to CNN. Some states are reporting recordMore

You can now search within your Instagram Trackers to find just the posts you’re looking for! Search for posts that contain any keywords – not just hashtags. This makes it even easier to run a contest, focus on a specific part of a conversation, uncover trends, and so much more.  Log into your Union Metrics accountMore

A few months ago, we added a new analysis to our Twitter Trackers – the Tweet detail report. You can now see all kinds of useful detail about a Tweet – yours or someone else’s. Learn what kind of response a Tweet got, how many impressions it generated, who engaged with it and when, and more. ThisMore

This football season, Twitter and the NFL have teamed up to livestream Thursday Night Football games on Twitter. Twitter users can watch the game in their Twitter app on their phones, computers, even their TVs. The game is shown live, alongside a constantly moving stream of Tweets about the game. It’s a fun, interactive experience,More

Wineries are perfect for social media – you’re working with a delicious product in a beautiful setting, and content is abundant. However, promoting an alcohol brand on social does come with a set of challenges. To help with that, we’ve written a social media marketing guide specifically for wine and winery marketers. Our free guide can help you improveMore

We’ve added engagement data to Twitter account Trackers! Tweet detail reports now include engagement metrics like actual impressions, clicks, likes, video views and more. These updates to our Tweet detail report mean you can track your Twitter performance all the way from the top of the funnel to the bottom. With this engagement data, youMore

Your Tumblr topic Trackers just got a lot better. Starting today, all Union Metrics Tumblr topic Trackers now support smarter and better advanced search queries. Use the new search capabilities to create even more relevant Trackers that include only the content you’re looking for. Find the right content among billions of posts Our new TumblrMore

What happens when a Tweet goes viral? A truly viral Tweet will have a much longer lifespan than a typical Tweet; most Tweets come and go within a few minutes. Most of us – and this goes for both personal and brand accounts – will receive a majority of our retweets within the first hour orMore

Today, we’re excited to announce a new Tracker report that’s been a long time in the making. Starting today, you’ll now have access to a state-of-the-art Tweet detail report in all Twitter Trackers. Our new Tweet detail report gives you everything you need to analyze a Tweet’s engagement and impact in incredible detail. Use this newMore

Exciting product news! Today, we added two new advanced reports to our Twitter Trackers – geography and language. Use these new Tracker reports to better understand your audience and focus in on the tweets that are most important to you, based on where they were posted or what language they’re in. From there, you canMore