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Get more from your Instagram account! Wondering how you can get more engagement with your Instagram posts? We have a few tips to help you get more out of all the hard work you’re doing. First, if you haven’t yet, run your free Instagram checkup (or refresh it here). Then come back here and read the followingMore

What do you measure on social media? There are so many metrics you could pay attention to, but who has time to track – and improve – 50 different things? It’s better to monitor your progress against a smaller set of important goals, versus monitoring everything under the sun to see what sticks. Not sureMore

The right competitive intelligence can do wonders for your social media performance. With competitive analysis, you can benchmark your progress, learn from leaders in your industry, and see how your content measures up. Find out how you measure up One of the best ways to know if you’re doing well on social media is toMore

Announcing the latest addition to Union Metrics: Facebook competitor reporting! Starting today, Union Metrics subscribers can analyze their competitors’ Facebook pages alongside their own Facebook pages. Use this competitive intel to benchmark your progress, learn from what leaders in your industry do, and see how you measure up on Facebook. Competitive intel is key to successMore

Just a few days left before Super Bowl 51. Brands have been ratcheting up their promotion this week, many of them releasing teasers or even their full ads. We’re up to more than 40 advertising brands whose ads will be running during the big game. So, how have these ads been received on Twitter? AMore

We’re about two weeks away from the Super Bowl, and for many marketers, it’s their favorite time of year. Agencies around the world have been working hard for months to craft new, interesting or controversial ad campaigns that stand out on the most highly coveted (and expensive) stage. What are we working on at UnionMore

We’ve found that to be truly effective on social media, you need a combination of paid and organic content. But how can you be sure that your paid campaigns are generating the most possible value? The key to an effective paid campaign on social media is better organic content. Start from a solid organic basic EvenMore

Today, we unveiled a brand new way to navigate your Union Metrics account  - a quick and easy way to find exactly what you’re looking for. And it’s especially helpful in Trackers, so you can effortlessly jump from one Tracker report to another. Introducing our new left nav! It’s going to make getting around in your account totally painless.    You’llMore

The 2017 College Football Playoff National Championship is tonight. Clemson and Alabama face off for the second year in a row. Who does Twitter support in the game? As of right now (about an hour before kickoff), Clemson is leading in Twitter votes. That includes the voting tweets from ESPN below, as well as general mentionsMore