This Week in Social Analytics #7

Welcome back to This Week in Social Analytics, our continuing round-up of some of our favorite posts on social analytics, measurement, Twitter and other items that caught our eye over the past week. Enjoy, and please let us know what you think. Twitter drives 4 times as much traffic as you think it does InMore

TakeFive with TweetReach – Sarah Reynolds

Welcome back to TakeFive with TweetReach, our ongoing series where we discuss social media analytics and measurement with notable members of the community, pulling together insight and commentary on all things measurement. As always, we welcome your suggestions for interviewees and questions. This week, we’re excited to talk with Sarah Reynolds, Senior Social Media ManagerMore

This Week in Social Analytics #6

Welcome back to This Week in Social Analytics, our ongoing summary of some of our favorite posts from the past week in the world of measurement, analytics and social media. Enjoy! 7 Twitter Marketing Campaigns to Learn From With all of the measurement theory discussion out there, it’s nice to see specific examples of theMore

This Week in Social Analytics #5

We’re kicking off a long weekend with another post from This Week in Social Analytics, our ongoing summary of some of our favorite posts from this week in the world of measurement, analytics and social media. Enjoy! Your Web Metrics: Super Lame or Super Awesome? Are you reporting lame metrics? Don’t! Avinash Kaushik writes thatMore

TakeFive with TweetReach – Erin Boudreau

Welcome to TakeFive with TweetReach, our ongoing interview series where we chat with notable members of the social media analytics and measurement community, pulling together insight and commentary on all things measurement. As always, we welcome your suggestions for interviewees and questions. This week, we’re excited to talk with Erin Boudreau, the founder of TweeParties,More

This Week in Social Analytics #4

Hello again from This Week in Social Analytics, our ongoing summary of some of our favorite posts from this week in the world of measurement, analytics and social media. Enjoy! How Social Media Is Changing Paid, Earned & Owned Media Social media has blurred the lines between the traditional definitions of paid, owned and earnedMore

TakeFive with TweetReach – Lauren Breuning

Welcome to Round 2 of TakeFive with TweetReach, our new series where we talk with notable members of the social media analytics and measurement community, pulling together insight, commentary and conversation around all things measurement. Let us know what you think! This week, we’re excited to chat with Lauren Breuning, the first Social Media employeeMore

This Week in Social Analytics #3

Welcome back to This Week in Social Analytics, our weekly summary of some of our favorite posts on social analytics, measurement, Twitter and other items that we found interesting from the past week. Enjoy! Moving from Social Media Monitoring to Social Business Intelligence Lee Bryant of Dachis Group recaps his presentation at the Social MediaMore

TakeFive with TweetReach – Tim Wilson

We’re excited to launch a new interview series on the TweetReach blog – “TakeFive” – to provide insight and commentary from notable members of the social media analytics and measurement community, with the goal of facilitating an ongoing conversation around all things measurement. We welcome your suggestions for interviewees and questions. Look for a newMore

This Week in Social Analytics #2

Welcome to This Week in Social Analytics, our continuing round-up of some of our favorite posts on social analytics, measurement, Twitter and other items that caught our eye over the past week. Enjoy, and please let us know what you think. Why Your Social Analytics Are Meaningless Dennis Yu of BlitzLocal discusses the differences between traditionalMore