We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.
Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics.
On Instagram and influencer marketing
You know how our Social Media Manager is always going on about leaving room in your strategy for experimentation? Well here are 5 Instagram Experiments Worth Trying in 2019 from Jose Angelo Gallegos for Social Media Today.
Add to that 4 Ways to Use Instagram Highlights in Your Social Media Marketing Efforts from Phoebe Bain, also for SMT.
On everything else
First up: A good read from Aleh Barysevich for Convince & Convert on The Psychology of Social Proof and Why It Makes Word-of-Mouth Marketing So Effective.
Every week we keep an eye on the latest platform updates and share the ones we think are the most relevant here.
- Twitter Announces Upcoming Changes to Image Support [Andrew Hutchinson for SMT]
- Twitter Announces Scheduling Upgrade for TweetDeck, Changes to Embedded Tweet Grids [Andrew Hutchinson for SMT]
- Businesses Can Now Directly Schedule Videos to Instagram [Andrew Kunesh for SMT]
- Instagram lets marketers share posts across multiple accounts [Amy Gesenhues for Marketing Land]
Thanks, as always, for reading and we’ll see you back here next week!
Image source: The Found Animals Foundation.