All the social media analysis that's fit to print.
Some brands have built themselves and their community on Instagram and almost nowhere else. So how have they done it? And how can your brand learn from what they’ve done?
Here are our best takeaways from how Instagram niche retail markets itself.
Got questions or something we missed? Find us on Twitter @UnionMetrics.
A lifestyle brand of activewear out of Austin, Outdoor Voices is known for their Instagram presence— and for the loyalty they’ve cultivated with their audience in that space.
As we wrote in our Campaigns We Love post about /Nyden, there’s no better way to encourage engagement with your brand than to ask your target audience to have an active hand in designing something they can then buy (using Instagram’s shop-able features, of course) and share with their own networks.
Their dedication to this community approach to designing limited lines takes them even further than OV in their quest to cultivate audience loyalty.
What other brands have a unique approach to retail on Instagram?