Everything you need to know about Instagram features

It can be hard to keep up with the addition of new Instagram features, especially since it might be a while between the time they are announced and the time they are rolled out widely enough for you to have access to them.

With that in mind, we rounded up all of the latest updates we could find plus all of the how-tos we’ve written to help you out.

Got questions or something we missed? Find us on Twitter @UnionMetrics.

All of the latest features

Instagram has rolled out a few things over the last few months, including:

It has also been reported that Instagram is testing features like native regramming, text-style posts and GIFs in Stories (the latter of which just rolled out last week), a close friends list, and more that may or may not be rolled out more widely in the coming months. We’ll keep you updated if they do through our Week in Social posts (the latest platform updates are always listed in their own section at the bottom of the post every Friday) and more extensive write-ups when they’re relevant.

Our how-tos

Some things have been smaller updates that weren’t as widely publicized, like new features added to Stories. We wrote about how brands can use some of these features over the past few months (please let us know if there’s one you’d like us to cover that we haven’t yet!):

The last word

The best way to see how you’re performing on Instagram- including the testing of new features with your audience- is to have a comprehensive measurement system in place.

Get started with our free Instagram account checkup to see your last 30 days of activity.

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