The Week in Social #279

We spend the week reading the best things we can get our eyeballs on and on Fridays we share them here with you as The Week in Social.

Read anything good that we missed? Share it with us on Twitter or give us your thoughts at @UnionMetrics

Short, sweet and a little bit of everything

Instagram recently updated Live with the ability to have a friend share your broadcast, but the uses for that might not be immediately apparent to brands. Enter 5 Ways to Use Instagram’s New ‘Go Live with a Friend’ Feature for Your Business from Dhariana Lozano for Social Media Today (SMT).

You’ve probably heard by now that Facebook is testing removing all Page posts from News Feeds in favor of a separate “Explore” feed for them, but it’s not time for brands to panic just yet. Here are 3 Key Considerations in Facebook’s Latest News Feed Tests from Andrew Hutchinson for SMT. 

Finally, humor is an important part of human communication and that includes marketing. The Marketing Companion podcast covers The future of humor in marketing with The Marketoonist, as linked in Mark Schaefer’s blog {grow}.

Comic from the talented Marketoonist, Tom Fishburne

The latest platform updates

Every week we do our best to keep up with the latest platform updates and gather them into one place for you.

This week:

Thank you, as always, for reading and we’ll see you again next week!

Image source: The Found Animals Foundation.