Today, we’re happy to announce general availability of the TweetReach API. For those of you who participated in the beta – thanks for your input and feedback! Available now for TweetReach Pro subscribers at the Plus, Premium, and Max levels (and to those of you who participated in the beta), the TweetReach API provides read-only programmatic access to TweetReach Tracker metrics.
So what does this mean for you? It means you can automate the process of importing TweetReach data into your periodic reporting or easily connect TweetReach to your other internal systems. We know that many of our customers have analysts but may not have full-time developers on staff. Don’t worry, we’ve designed our API to be easy to use from tools like Excel Web Queries so your team can pull TweetReach data directly into your Excel-based reports. However, if you do have a developer, we think you’ll appreciate the RESTful simplicity and choice of XML or JSON responses that make our API easy to use from any programming environment.
So what can you do with the TweetReach API?
- Get a list of all Trackers that have been configured in your TweetReach Pro account along with their summary reach, exposure, activity and contributors metrics.
- Get data about a specific Tracker. This can be used to provide a summary rollup of reach, exposure, activity and contributor metrics or a trend rollup by day, week or month.
- Get a list of all contributors within a Tracker including their exposure, activity, retweets, retweet rate, total exposure and amplification multiplier metrics.
If you’re ready to get started, check out our API Documentation for everything you need to get going. And, as always, we’d love to hear your feedback!