Schedule a demo


×

Measuring participant influence through amplification on Twitter

We recently upgraded the contributor metrics available in our TweetReach Pro Trackers. Among other metrics we’re now surfacing are new contributor amplification measures, including amplified impressions and an amplification multiplier. Our objective with these new contributor metrics is to help you find people who are driving conversation and engagement around your campaign or brand. Because, dependingMore

TweetReach Thanksgiving support hours

The TweetReach support team will be around to answer all of your questions throughout the Thanksgiving holiday. However, please allow us a little extra time to return your calls and emails on Thursday, November 24 and Friday, November 25, as we’re likely to be stuffing our faces with turkey and cranberry sauce (or sleeping off ourMore

This Week in Social Analytics #25

Hello again from This Week in Social Analytics, our ongoing summary of some of our favorite posts from the week in the world of measurement, analytics and social media. Enjoy! Flipping the Funnel: The Four Levels of Influence Tom Webster suggests that marketers have it backwards by focusing on influencers. Instead, perhaps we should payMore

This Week in Social Analytics #24

Welcome back to This Week in Social Analytics, our ongoing summary of some of our favorite posts from the past week in the world of measurement, analytics and social media. Enjoy! Half of all social media campaigns go unnoticed, says new report Jon Russell of The Next Web discusses data from a new Digital LifeMore

TakeFive with TweetReach – Michele Hinojosa

Welcome back to TakeFive with TweetReach, our ongoing interview series with notable members of the social media analytics and measurement community. This week we’re thrilled to welcome Michele Hinojosa, a self-confessed analytics geek and Director of Digital Analytics at Red Door Interactive. TweetReach: Welcome Michele! Let’s start with talking about how you got started withMore

This Week in Social Analytics #23

Hello again from This Week in Social Analytics, our ongoing summary of some of our favorite posts from the week in the world of measurement, analytics and social media. Enjoy! How brands can turn the art of social media scientific As she works with sports teams, leagues, athletes and corporate brands, Amy Martin of DigitalMore

New contributor reporting in TweetReach Trackers

We’ve upgraded our TweetReach Trackers to include a new way to find out even more about who is tweeting about your campaign, your client or your company. Ever wanted to know who’s creating the most popular content and driving the most engagement in the conversations about your campaign? Our new Tracker contributor reporting can helpMore